The ATA has posted an article I submitted on the Science and Technology Division's blog.
The article, dated 3 January 2019, is entitled A Lexicon Backstory and subtitled How transcreating promotional technical journalism gave rise to a different type of Fr-En lexicon
In it, I explain how my French-English glossary of Naval Technology -- which is now freely downloadable -- came into being.
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OSASCOMP = Opinion, Size, Age, Shape, Colour, Origin, Material, Purpose QOSASCOMP = Quantity, Opinion, Size, Age, Shape, Colour, Origin, ... -
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I've been looking for comments and information on the trend adopted by some newspapers and magazines regarding kickers, straplines, or w...