Compare:
French: Un projet de ferry à hydrogène pour les îles du Ponant
English: Nøé: Barillec’s zero emissions vessel
The original focuses on the technology and the ferry service that will use it.
The English focuses on the companies and the aim of the new technology.
Transcreation: Different readership, different approach.
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OSASCOMP = Opinion, Size, Age, Shape, Colour, Origin, Material, Purpose QOSASCOMP = Quantity, Opinion, Size, Age, Shape, Colour, Origin, ... -
Tommy Butler of Atrinex has posted a corporate bullshit generator . He uses a Dilbert strip as an attention grabber: Tommy writes... -
While beyond my blog's usual scope, this item may prove useful to translators and interpreters working from or into English in any field...
