23 January 2014

Forbes on localisation

Under the heading How To Do World Domination Right: 5 Tips For Better Localization, Jessica Stillman, a contributor to the Forbes blog, presents sound advice on localisation based on the recent experiences of Irish startup app builder Soundwave.

Localisation for B2C (business-to-consumers) companies is in some ways simpler than for B2B (business-to-business) companies. Good advice for the former group is also more readily available and more readily applicable from case to case. Still nice to see this article on the Forbes blog.

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